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Commission: gross vs net

Two agencies can both say “40%” and cost you very different amounts. The difference is one word in the contract. Here’s what it means and how to check it.

6 minute read. Updated October 2026.

Gross and net, in one sentence each

Gross is everything fans spend on your page: subscriptions, tips, messages and posts.

Net is what OnlyFans actually pays you after taking its 20% platform fee. On $10,000 of fan spending, your net is $8,000.

An agency’s rate is a percentage of one or the other. A rate taken from gross is always more expensive than the same rate taken from net, because it includes money you never receive.

Converting between them

Because net is 80% of gross, you can convert any gross rate into its net equivalent by dividing by 0.8:

Rate taken from grossSame money as a net rate of
20% of gross25% of net
30% of gross37.5% of net
40% of gross50% of net
50% of gross62.5% of net

So an agency charging 40% of gross is taking half of everything that reaches your bank.

Worked examples

What you keep each month at three earning levels, with three common offers:

Fans spendOnlyFans pays you40% of net: you keep40% of gross: you keep50% of net: you keep
$5,000$4,000$2,400$2,000$2,000
$10,000$8,000$4,800$4,000$4,000
$25,000$20,000$12,000$10,000$10,000

At $25,000 a month, the difference between “40% of net” and “40% of gross” is $2,000 a month, or $24,000 a year, for the same headline number.

Other things that change the real cost

  • Extra fees. Monthly tool or software fees, setup fees and exit fees all add to the agency’s real share.
  • Refunds and chargebacks. Ask whether commission is calculated before or after these are taken off. If before, you can end up paying commission on money you’ve given back.
  • Commission after you leave. Some contracts keep taking a share for months after you go. That’s commission on work they’re no longer doing.
  • Earnings you already had. Ask whether the rate applies to all your income or only to growth above where you started.

The break-even question

Any commission only pays for itself if the agency grows your page enough to cover it. At a rate of 40% of net, your net has to grow by about 67% before you take home a single extra dollar. At 50% of net, it has to double.

That’s not a reason to avoid agencies. Good management can grow a page by more than that, and it gives you your time back. It’s a reason to ask every agency how they plan to beat your break-even number. Try it with your own numbers in the break-even calculator.

How to check an offer

  1. Find the word “gross” or “net” in the contract. If neither is there, ask in writing.
  2. Convert the rate to its net equivalent using the table above.
  3. Add any fees, and ask how refunds and chargebacks are handled.
  4. Ask for a sample monthly statement, so you can see how their share will be worked out.
  5. Run the numbers in the take-home calculator, or put two offers side by side in compare two offers.

Our rate, and what it’s taken from

Published on our terms page, with the maths worked out.

See our terms
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